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Configuring Widgets for Segment Insights

There are 8 different types of charts you can configure for Segment Insights. You can configure up to 10 widgets per dashboard. To configure each widget, you

  • select an attribute
  • name the widget
  • select a calculation type
  • select the chart type

Depending on which chart type you select, additional parameters may be required.

Pie Chart

Visualize data as a percentage of a whole.

ParameterDescriptionVisual Example
AttributeCategorical or Numerical attribute
Widget titleName of the widget
Calculation TypeDistribution
Chart TypePie Chart

Column

Compare attributes and visualize distribution.

ParameterDescriptionVisual Example
AttributeCategorical
Widget titleName of the widget
Calculation TypeDistribution
Chart TypeSingle Column Chart

Stacked Column (Cross-tabulation)

Visualize variables of one attribute and how they are distributed as parts of the whole across a second attribute.

ParameterDescriptionVisual Example
AttributeCategorical or numerical attribute
Widget titleName of the widget
Calculation TypeDistribution
Chart TypeStacked Column
Additional attributeCategorical or numerical attribute
Measurement typeCount or percentage
Lower limit on X-axisLowest value on the x-axis
Upper limit on X-axisHighest value on the x-axis
Number of binsDesired # of bins to sort

Histogram

Visualize how much of certain type of attribute variable occurs within a specific range.

ParameterDescriptionVisual Example
AttributeNumerical attributeArribute
Widget titleName of the widget
Calculation TypeDistribution
Chart TypeHistogram
Lower limit on X-axisLowest value on the x-axis
Upper limit on X-axisHighest value on the x-axis
Number of binsDesired # of bins to sort

Sum

Measure the sum of a numerical attribute across profiles.

ParameterDescriptionVisual Example
AttributeNumerical attribute
Widget titleName of the widget
Calculation TypeSum
Chart TypeIndicator

Average

Measure the average of a numerical attribute across profiles.

ParameterDescriptionVisual Example
AttributeNumerical attribute
Widget titleName of the widget
Calculation TypeAverage
Chart TypeIndicator

Distinct Count

Shows the number of unique values of an attribute across a segment.

ParameterDescriptionVisual Example
AttributeCategorical or numerical attribute
Widget titleName of the widget
Calculation TypeDistinct Count
Chart TypeIndicator

Array Distribution

Visualize the distribution of an array attribute across segment profiles and rank them, up to 10.

ParameterDescriptionVisual Example
AttributeArray attribute (string, int, and long only)
Widget titleName of the widget
Calculation TypeDistribution
Chart TypeRanking (Top 10)