Rule Operator Quick Start Reference

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Use this reference to help you use rules correctly and efficiently in your segment rules.

This topic includes:

• = Is Operator
• = Is (Multiple) Operator
• != is not Operator
• != is not (multiple) Operator
• Starts with Operator
• Is not null Operator

= Is Operator

= Is (Multiple) Operator

!= is not Operator

!= is not (multiple) Operator

Starts with Operator

Is not null Operator