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Raw-Data Access to AppsFlyer Events

AppsFlyer is the market leader in mobile advertising attribution and analytics, helping marketers to pinpoint their targeting, optimize their ad spend and boost their ROI.

If you use AppsFlyer to manage your mobile advertising campaigns, you can now leverage the AppsFlyer to Treasure Data postback integration to bring in your mobile data into Treasure Data.

AppsFlyer tracks basic in-app events like clicks / sessions / install using its own SDK, and also you can track your custom events. These events can be forwarded from AppsFlyer to Treasure Data by simply setting up postbacks.

Every time these events occur in mobile, it will be notified to AppsFlyer, and then to Treasure Data. Treasure Data stores all historical raw events for your analysis.

Table of Contents

Postback setup via Appsflyer’s Push API

One simple way of setting up postback to TD is using Appsflyer’s Push API. Follow the steps described Push APIs – Real-Time Installation and Conversion Notification APIs and go to Push API setting box.

Then set the following url to ‘Postback URL’ box.<database_name>/<table_name>?td_write_key=<TD_API_WRITE_KEY>
  • List of parameters in Postback URL
    • TD_API_WRITE_KEY: Treasure Data’s write key. You can get the write key from your Treasure Data console(see Get the API Key).
    • database_name: Database name in Treasure Data you would like to send data.
    • table_name: Table name in Treasure Data you would like to send data.
  • HTTP Method
    • Please select POST

Please confirm that data can be sent to TD by clicking ‘Send Test Data’ button. This usually takes 3-5 minutes to be appeared in the console. Once it’s confirmed, please click Save.

Please contact us for details.

Last modified: Sep 15 2017 04:44:43 UTC

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